AI for the not-for-profit sector with Alecia Hancock

Event description

National Volunteer Week, partnership with the Town of Bassendean and the City of Belmont.

Aleica is an award-winning strategist and international speaker who helps not-for-profits and businesses create digital marketing roadmaps that work.

This AI not-for-profit marketing workshop will equip you with the essential knowledge and skills to leverage AI's transformative power in your marketing strategies. Learn the fundamentals of AI and its diverse applications in marketing. Gain hands-on experience with leading AI tools for content creation, social media and marketing.

We'll explore the four key uses of AI in marketing – planning, writing, improving, and reusing content – and guide you in developing effective prompts to generate high-quality marketing materials. This workshop also addresses the ethical considerations and potential risks associated with AI, empowering you to navigate this evolving landscape responsibly.

Leave with a strategic roadmap for integrating AI into your overall marketing approach and the confidence to create, repurpose, and optimise content using cutting-edge AI tools.